Every number, on the table.
The details most people leave out.
Plenty of people will tell you what they bought and sold a property for. Far fewer will give you the full address, the timeline from purchase to settlement, and the complete project account: the building contract cost, the interest bill, council fees, and government charges. That's what we've done with four of our own projects.
Learn from four deals with the books open. Look them up.
What's inside the free sampler?
Nine pages taken straight from The Developer's Playbook.
The project snapshot: the site address, the deal, location driver and approval pathway, all on one page (Project Rudolf)
A real project timeline: from option to settlement, every stage and how long it takes (Project Ray)
Why we choose the site: what we saw in an ordinary-looking block (Project Rudolf)
Where the money went: the shape of a full project figures (Project Hayden)
A real challenge and how we dealt with it: a south-facing block (Project Hayden)
Hot tips: lessons we paid for, so you don't have to (Project Ray)
Your Deal snapshot worksheet: a one-page worksheet to size up your own deal
Four projects, four strategies.
All four completed OceanDelta projects on the NSW coast, ordered from lowest to highest risk





Written by a developer who's still building
Terry Cui has been in property development since 2014, from DA-approved sites to duplexes and townhouses. He has completed over $30 million of projects, with more than $40 million in the pipeline. Every number in the playbooks comes from our own project accounts.




